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JOIN NOWAsics' supremely cushioned support road running shoe reaches its 30th anniversary. This latest incarnation, Gel Kayano 30, sees some innovative upgrades. Asics’ designers have developed a new FF Blast Plus Eco midsole foam which is lighter, more ecologically conscious, with increased stack high for a better fit and softer feel. The new 4D guidance system stabilises the foot to promote a balanced stride, protecting against over-pronation, whilst offering maximum impact absorption. The upgraded upper is lightweight and breathable.
Road running and training, walking.
The new knit upper is lighter and made from 100% recycled materials. Engineered precisely to hold your foot securely whilst providing great breathability. The improved gusseted tongue maintains a secure hold
The FF Blast Plus Eco midsole features 24% BIO content to decrease the impact on the environment after the shoes' lifespan. This super lightweight foam is also 4mm thicker for maximum shock absorption and premium comfort. Its energetic properties ensure you don’t sink into the cushioning but get good momentum into your next stride.
The revolutionary 4D guidance system provides support in all dimensions. The building blocks of this is firstly the slightly increased width of the midsole, this encourages a more stable stride. The second aspect is the design of the last of the shoe; built to cradle your foot in secure comfort for the perfect ride. The third part of this is the Energetic Medial Foam; this helps to guide your foot, from landing, through a naturally balanced stride. Combining all 3 dimensions provides a stable platform for a variety of foot strikes, so it will support you and keep you in secure, plush comfort – well, your feet anyway :-)
The updated PureGel foam in the heel is 65% softer than its predecessor, visible Gel, to give you a softer feeling when landing.
The Ahar outsole is designed to provide outstanding durability, ensuring it lasts through the rigors of daily wear and tear.
Asics is named after the Latin phrase ‘Anima Sana In Corpore Sano’, which means ‘A Sound Mind in a Sound Body’. The brand has lived up to its commitment to promoting healthy, fulfilling and sustainable lifestyles around the world for over 70 years.
They have stood out for their innovative character, especially in the sports and sustainability area, creating the ASICS Institute of Sports Sciences in Japan, for which they have obtained several external recognitions. In 2020, they launched their first running shoe collection made from 100% recycled polyester fibers (PET bottles). By 2030 their goal is to use 100% recycled polyester.
As a result, ASICS continue to surprise us with their wide range of road and trail running shoes, active wear and athletic wear. They continue to be one of the market leaders, with well-known models such as the Gel Kayano and Gel Nimbus.
LONDON Victoria, SW1W 9LN | 1 in stock ** | Collect here |
LONDON Victoria, SW1W 9LN | 1 in stock ** | Collect here |
LONDON Victoria, SW1W 9LN | 1 in stock ** | Collect here |
LONDON Victoria, SW1W 9LN | 1 in stock ** | Collect here |
LONDON Victoria, SW1W 9LN | 1 in stock ** | Collect here |
LONDON Victoria, SW1W 9LN | Select a size | |
LONDON Victoria, SW1W 9LN | 2-3 days * | Collect here |
** Current availability, please contact store to reserve if making a special trip.
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